Tuesday, February 26, 2013

A Symbiotic Relationship


A Symbiotic Relationship

            Since it’s conception photography has been an instant hit; it has become renowned around the world.  Artists devote their lives to mastering it, and people flock to see the fruits of their labors.  It has become a common concept to equate that a “picture is worth a thousand words”.  The belief that photographs hold this intrinsic meaning, a meaning that can be defined as true or false, has become integrated into our society.  However, there are some that argue that a photograph in and of itself is neither true nor false.  Errol Morris is one such individual who in his article Liar, Liar, Pants on Fire in the NYT argues that a context—or rather a caption---is needed before one could make the claim of whether a photograph is true or false. So, where does this leave photographs?  Do they hold no meaning unless accompanied by some form of information or context?  Or rather is their meaning simply limited in the absence of such knowledge?  But perhaps the question one should ask is whether the photograph adds meaning to the text just as the text, in turn, adds meaning to the photograph. 

How does one go about answering this question?  Photographs are easy to find, be it an art galleries, photo book, or a blog.  What about news articles?  News articles often accompany stories with some photograph, sometimes more than one.  By that notion you could see the relationship of text and photograph by simply looking at a news article.  Then again, what if you were to look at two news articles?  The same story, but presented by different news sites; wouldn’t that provide a greater representation of the relationship? 


FoxNews
MSNBC
   

         These two pictures for example, the one on the left is from FoxNews and the one on the right is from MSNBC.  Alone these pictures seem to produce very little emotion, maybe a question or two, if any.  You may even be surprised to discover that they are used, by their respective sites, to cover the same story.   Fox’s picture corresponds to the article’s title, US officials addressing cyber threat at ‘highest levels’ with China, on heels of hacker report.  MSNBC’s picture corresponds with the title, Expert: US in cyberwar arms race with China, Russia.  Both titles refer to the recent claims that China has been responsible for multiple hacking attempts on corporations throughout the United States.  Now with that information as well as the two titles, look back at their respective images.  Do these images now produce a greater emotional response then before?  Do more questions suddenly to pop into your head?  Don’t be alarmed by this sudden increase in heart-pounding and mental activity.  You have simply seen the basic relationship that both photographs and text have with each other.  But this is just the tip of the iceberg.  If the titles alone produce this greater meaning when paired with these images, what will happen when you take the actual body of the articles?  In MSNBC’s article there is a passage that states:

‘Stuxnet and Flame (malware used to disrupt and gather intelligence on Iran's nuclear program) are demonstrations of that,’ he said. ‘… (The U.S.) could shut down most critical infrastructure in potential adversaries relatively quickly.’ (Windrem).

This specific part of the article reassures the reader that the United States is able to defend itself. Now if you would take this passage into consideration, look back at the picture on the right.  A picture of a U.S soldier, accompanied by these words, do they not produce a greater sense of security? Of confidence?  Yes, the text and image work on one another, magnifying the meaning of the words used as well as the image.  The image can now be declared either true or false based off the context of the text.  At the same time, the text itself is given a “face” if you would.  It is no longer just words the reader is seeing, but an image to accompany it.  The same is true for FoxNews:

‘It is a major challenge for us in the national security arena,’ Carney said, adding that it is known that foreign countries and companies "swipe" sensitive U.S. information. Pentagon spokesman George Little also said the U.S. is a "victim of cyber-attacks from various places around the world.  (Chakraborty).

Now repeat the process and look back at Fox’s picture.  The text alone produces an element of uncertainty/nervousness, but when paired with the picture, a skull on a computer screen, the emotion in amplified into one of fear—panic.  This enhances the article itself, improving its own message and meaning.  At the same time the image, now in context with the article’s story, can, too, be declared either true or false.  So, once again we see that the image and text work together to make the each other more powerful.
            This symbiotic relationship between text and photographs can be seen in other medias such as magazines, novels, and even news broadcasts.  This analysis of these two articles and their respective images does accomplish another purpose. MSNBC being more liberal and Fox being more conservative, shows how different pictures and wording are used together for specific audiences.  But the point remains that photographs alone contain some inherit meaning, but when paired with text these two elements work off one another to increase their respective power.





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